Zimbabwe abandons Europe diamond offices plans
ZIMBABWEAN government has abandoned set plans, some publicly announced about a year ago, to open offices which would promote the sale of its diamonds in Europe and Arabia, Diamond Intelligence reports.
Arrangements to establish headquarters which would advance the interests of the country's diamond industry in two of the world's capitals for diamond trade – Belgium and the United Arab Emirates – were scuttled.
Minerals Marketing Corporation of Zimbabwe's Acting general manager Richard Chingodza said that the construction of sales offices in Antwerp and Dubai was unnecessary. Chingodza claims that there is sufficient familiarity with the product coming out of Zimbabwe at this point in time and hence public relations efforts on the scale of a trade mission would be superfluous.
Zimbabwe actually maintained a diamond sales office in Antwerp up until about two decades ago. Today Zimbabwe produces the fifth-most diamonds in the world and will likely harvest nearly 12 million carats of the stones in the 2012 calendar year, according to Diamond Intelligence.